Seattle tries to build momentum against Rapids

Soccer Betting Lines

07/23/2010 - Seattle, WA (Sportsbook Betting Lines) - Following a successful first season in Major League Soccer, Seattle Sounders FC has fallen on hard times as they enter Sunday's contest with the Colorado Rapids at Qwest Field in seventh place in the Western Conference standings.

Seattle had won just once in its last seven games prior to a 1-0 win over D.C. United on July 15, with the lone goal coming in the 89th minute from Roger Levesque.

"The three points is everything - we're just so happy," Seattle goalkeeper Kasey Keller told mlssoccer.com. "We needed something to go our way. We've played well enough to win games, and we've given up late goals for draws, and it just felt good to keep that clean sheet, and to win 1-0, and for Roger to pop up at the end."

The Sounders will be hoping that the win can help turn around what has been a forgettable season to this point as the club owns just five wins from its first 17 games.

Seattle is 11 points back of second-place Real Salt Lake in the West, and with only the top two sides in each conference automatically qualifying for the playoffs, they have much work to do.

One player who could provide a boost is striker and designated player Blaise Nkufo, who was added to the team's active roster on July 15.

Nkufo played with Switzerland at the 2010 World Cup in South Africa this summer, and he could form a potent partnership up top with Fredy Montero, who leads Seattle with six goals this season.

The Rapids have lost only once in their last eight games, but they have been left frustrated by a string of draws that has left them tied for fourth place with the San Jose Earthquakes.

Colorado was held to a 1-1 draw by the Kansas City Wizards last time out, and although he was disappointed with the result, coach Gary Smith still felt good about where his team is going.

"Expectations get so high when a group's playing well, to then maybe come into a game and be below form creates huge disappointment for everyone," Smith told mlssoccer.com. "I went away and thought about it. It was the first time in 10 or 12 games when we haven't controlled proceedings and looked the better team."

Sunday will mark the first of three successive games against Western Conference foes for the Rapids, with matches against FC Dallas and San Jose to follow, so Smith's team will have a good chance to improve upon its current standing.

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Sportsbook Betting Lines

Who Makes the Sportsbook Betting Lines?

Las Vegas Sports Consultants (LVSC) is the world’s premier oddsmaking company and the most respected authority on making the lines. Mike Seba is a Senior Oddsmaker at LVSC and has been making lines for the last six years. In our extended interview, Seba explained that there are 4-5 oddsmakers assigned to make lines for each of the major sports (pro & college football and basketball; MLB, NHL, boxing, golf). Each of these oddsmakers bring unique opinions, strengths and weaknesses to the process. Oddsmakers at LVSC are professional sports junkies who love what they do and would probably do it for nothing if you asked them, but they do get paid for it. By necessity their approach is very research-oriented and concise, since with millions of dollars at risk there is little margin for error.

“You either have a passion for it or you don’t,” Seba said.

“The #1 thing for us is to make a line for each game that creates good two-way action. We do this by drawing from past experiences and applying them to current situations. People think it’s much more complicated, but it’s not. “

What are the Football Betting Lines Trying to Accomplish?

There is a common misconception that point spreads represent the oddsmakers’ prediction of how many points the favorite will win by. That is not the case at all – their intent is NOT to evenly split the ATS result between the teams; rather, their goal is to attract equal betting action on both sides. Stated another way, they want to create a line that half the people find appealing to bet one way while the other half find it appealing to bet the other way (known as ‘dividing the action’).

Divided action means the sportsbook is guaranteed a profit on the game because of the fee charged to the bettor (called juice or vig – typically $11 bet to win $10).

How the Opening Line Is Made

The opening line is the first line created by the oddsmakers, which is then sent out to sportsbooks. Of course there is an entire method to the madness on how the opening line is created. Seba explained that it all starts with each oddsmaker creating a line on each game based upon their own personal approach. This usually includes having up-to-date power ratings on each team.

Power ratings are the oddsmaker’s value of each team and are used as a guide to calculate a "preliminary" pointspread on an upcoming game. The power ratings are adjusted after each game a team plays. Examples of non-game factors that would require an adjustment to a team's power rating are key player injuries and player trades.

Once a game’s power rating based pointspread is determined, the oddsmaker will make adjustments to that line after considering each team's most recent games played and previous games played against that opponent. Also, adjustments are made after reading each team’s local newspapers to get a sense of what the coaches & players are thinking going into the game.

Since the oddsmaker’s ultimate goal is equally dividing the sports betting action, public perception and sportsbook betting patterns must be taken into account. For example, the public might have heavy betting interest week after week on a popular college football betting team such as USC. If an oddsmaker comes up with a preliminary line of USC -7, then an adjustment up to -7.5 or -8 would be made in response to the public’s expected USC bias.

The last step in the line-making process for each oddsmaker is taking one final look to determine whether or not the line "feels right." This is where common sense and past experience with how games are bet enters into the picture.

A round-table discussion among the 4-5 oddsmakers involved in making the line for each sport is then conducted and a consensus line is decided upon by the Odds Director before it is released to the sportsbooks. Of the 4-5 oddsmakers, generally the 2 most respected opinions are weighed more heavily by the Odds Director before he decides on the final line.

Why Sports Betting Lines Change

Once the opening line is released by LVSC, the individual sportsbooks decide if they want to make any adjustments before offering it to the public. Reasons for such adjustments include:

Experts working for the individual books having a strong opinion on the game

Individual books having players who consistently bet with certain tendencies (such as an extreme bias toward favorites or toward a certain popular team like USC)

The purpose of these adjustments, like all line adjustments, is to more equally divide the betting action.

Once betting begins, sportsbooks can adjust the line at any time. In doing so they attempt to make more attractive the team that is getting less action. By moving the line, sportsbooks can influence how the public bets on a particular game.

For example, if the pointspread on a game is 7 and most of the money is coming in on the underdog (taking the +7), sportsbooks will then move the number down to 6 ½ to try and attract money on the favorite.

Moving the line is the oddsmaker's effort to balance betting action, and often times such moves can have a major impact on a bettor’s decision. Oddsmakers can also change the line depending on various event-related factors such as player injuries or weather. Obviously, if the line comes out a week ahead of the event (which is the case in football), there is much that could happen during the week leading up to the event that could affect the line. Oddsmakers have to determine if any changes are necessary and send out an "adjusted line."

“The main objective is that our clients get equal action on both sides,” Seba said. “We’re not trying to pick the team that covers the spread, we’re trying to make it a coin flip, a tough decision (for the bettor). If we’ve done that, we’ve done our job.”

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