Marketing Budget Boosts Clients’ Location With Celebrity

Golf Betting Lines

The green is long and wide, but the par-three 17th is anything but easy. From an elevated tee, a medium to long iron will be required to clear the fronting lake and avoid the bunkers deep and right. Let's not forget the tiered putting surface that slopes hard towards the water. The key is picking the right stick, especially when the wind is up. Making par here is no small task. In 2006, this hole was the fourth hardest and 17 players during round one found the water.

 

FINAL WORD: The Tournament Players Club at Avenel has it all. An outstanding course with immaculate conditioning. The practice facility, clubhouse and amenities, not to mention the generous staff, make this venue one of the best.

 

The course has a wide variety of nature, including beaver, deer, fish, red fox and many species of birds and fish -- making the TPC of Avenel a cornucopia of wildlife.

 

Markham, ON (PRWEB) July 11, 2006 -- NORTHWIND, a provider of enterprise property management hotel software and reservation solutions for hospitality, today expressed thanks to clients, operators and press for their warm reception of the Maestro team at HITEC 2006, and for their universal endorsement of the Maestro Analytics Business Intelligence system. Many NORTHWIND Maestro users and friends also joined NORTHWIND at its annual wine tasting and dinner event, hosted this year at the elegant rooftop garden of one of Minneapolis’ most exciting restaurant venues.

 

Maestro Analytics: the competitive advantage NORTHWIND’s newest tool to increase revenue for operators is Maestro Analytics Business Intelligence. This powerful data mining solution gives properties and hotel companies access to their organization’s key operating data to support marketing strategies and business decisions. Christy Ashton, assistant controller of Stein Eriksen Lodge, said, "We are a 5-Diamond, 4-Star property going for a 5-Star rating, and service is the critical factor. Maestro Analytics gives us a competitive advantage. It lets us recognize guests instantly on the phone and proactively offer them what they enjoyed with us previously. We have three managers on the system now and expect every department head to be using it in the near future." Ms. Ashton noted that Stein Eriksen Lodge also will use Maestro Analytics to create more effective marketing programs. "It helps us pinpoint our clients’ location and target our marketing budget accordingly."

 

NORTHWIND specialists also provided HITEC attendees with a tutorial session entitled, "CRM, Business Intelligence and Management Reporting: The Power of Integration." The educational seminar presented operators with new ways to leverage technology for competitive gains. Attendees learned the advantages of integrating data from different departments and properties onto a single database and analyzing it with leading-edge business intelligence applications. The rewards of comprehensive analysis were demonstrated to be a more effective use of marketing budgets and greater efficiency in allocating resources.    

 

About NORTHWIND

 

NORTHWIND, known in the hospitality industry for its service and state-of-the-art technology, is widely respected for providing hotels, private organizations, and corporate management companies with flexible software solutions.

 

Contact: Audrey MacRae – Director, Sales & Marketing NORTHWIND 60 Renfrew Drive, Suite #235 Markham, ON L3R 0E1 Phone: (905) 940-1923 ext - 246 1-888-NORTH88 (667-8488) Fax: (905) 940-1925

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Super Bowl 2009 Betting

Super Bowl 2009 Betting propositions

Underdog bettors love the Super Bowl and, history suggests, the underdogs love them back. And the big dogs bite harder.

Even so, there is a warning in store for Super Bowl gamblers who must love dogs: The Arizona Cardinals Super Bowl betting lines might not be enough of a Cinderella to make it worth your while.

Although the Cardinals were widely panned as one of the worst division winners and least playoff-worthy teams in recent memory, their trip to Super Bowl XLIII Jan. 31 in Tampa against the Pittsburgh Steelers Super Bowl betting lines comes with a little more respect from the oddsmakers than you might imagine. They are a 7-point underdog at most sports books.

If you count yourself among those who covet the big dog in the big game, this isn’t exactly great news. You should have been hoping for more points. This is because the facts show that the bigger the dog, the better the bet in the Super Bowl.

Case in point: Over the past 13 seasons, double-figure underdogs in the Super Bowl are 4-0-1 ATS and have won the past three outright. In fact, the last double-digit chalk to do the deed for bettors was the 1995 San Francisco 49ers, who managed to beat the astounding 19-point spot afforded backers of the San Diego Chargers in the 49-26 romp in Super Bowl XXIX.

By contrast, 7-point favorites are 2-1-1 ATS in the same span, the last such contest resulting a cover grinded out by the Colts in their 29-17 win over the Bears two seasons ago in Super Bowl XLI.

In 2004, the Patriots failed to cover the number in their 32-29 triumph over the Carolina Panthers in Super Bowl props while the Rams and Titans gave everyone a refund in 2000 after the Rams posted a 23-16 win as a seven-point favorite.

So while Arizona’s run has included impressive upsets as a 10-point road underdog to the Carolina Panthers and Sunday’s 32-25 win in the NFC championship game to the 4-point favored Philadelphia Eagles, their long-shot story lacks a bit of the David vs. Goliath storyline of past Super Bowl underdogs.

While the seven-point spread represents a significant gap in the perception of strength between the two teams, it is far from monumental. For example, last season the Giants were the wild-card afterthought turned road-warrior buzzsaw, with stunning wins over the Buccaneers, Cowboys and Packers to earn their place in the Super Bowl.

There, they played spoiler to New England’s bid to become the first 19-0 team in NFL history and cemented their place in sports betting lore with a 17-14 win as a 12.5-point underdog.

In other words, the Cardinals appear to have their work cut out for them as a mid-range underdog. But in homage to the spread beaters who have come before them, here is a brief look back at recent colossal upsets in the Super Bowl:

SB XLII -- 2008 -- New York Giants 17, New England Patriots 14 (Giants +12.5) – Eli Manning’s 13-yard touchdown pass to Plaxico Burress in the final minute clinched the historic upset for the Giants, who used a masterful defensive plan to slow down Tom Brady and the previously undefeated New England Patriots.

XXXVI -- 2002 -- Patriots 20, Rams 17 (Patriots +14) – This was the coming out party for the aforementioned Brady, who went from obscure sixth-round draft pick to Super Bowl hero in one fell swoop. He led the game-winning drive in the final minute – eschewing analyst John Madden’s advice to take a knee and play for overtime – leading to Adam Vinatieri’s memorable 48-yard field goal that split the uprights as time expired.

XXXII 1998 Broncos 31, Packers 24 (Denver +12) – The first of John Elway’s two consecutive Super Bowl titles to put an end to his Hall of Fame career was an upset for the ages. The Broncos used the determination of Elway and a 157-yard, three-touchdown performance from Terrell Davis to turn back Brett Favre and the heavily favored Packers.

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MySportsbook.com : Fortune Favors Favorites in March Madness betting?

Just like Day 1 of the “Sweet 16”, Friday’s games are chock full of some of the nation’s elite.  Unlike Thursday’s games, there is a little bit more of a “Cinderella” feel as #7 seed UNLV and #6 seed Vanderbilt will attempt to move on to the Elite Eight.  With powerhouses Florida, UNC and Georgetown looking to continue their momentum against lesser known teams, it isn’t surprising that once again the “betting public” is backing most of the favorites.  As the early coin rolls in, 56% of Sportsbook.com bettors prefer Georgetown (-7.5) as they take on Vanderbilt; 84% of the early money is backing Oregon (-3) as they square off against UNLV; and a slight majority (52%) of the early cash is on Florida (-10.5) against Butler as the Gators continue their quest for another National Title. The only favorite the public don’t seem confident in is UNC, as 59% of the cash is backing the underdog Trojans (+8).

Midwest

#1 Florida vs. #5 Butler

The defending National Champs have been on a mission since last April.  Joakim Noah and Al Horford turned down millions of dollars for one reason, to REPEAT.  After a late season hiccup which saw them lose three out of four, the Gators have won six straight by an average of 20.3 points. More importantly, they covered in five of those six games.  Behind their stymie defense that yields only 56.9 PPG, Butler has been a very pleasant surprise this season.  As their 20-11 ATS record will indicate, “surprise teams” like Butler are often good bets for gamblers.  Playing in an average conference, Butler wasn’t and underdog too often but when they were, they covered (6-0 ATS).  Butler’s defense will have its hands full against a Gators offense which averages 80.1 PPG on an amazing 52.9% shooting from the field.  With Florida’s tournament experience over the last few years, it isn’t surprising that they are 5-1 ATS this season, 20-4 ATS over the last three seasons and 38-20 since 1997 in tournament action.

#3 Oregon vs. #7 UNLV

As a #7 seed, UNLV is the closest thing to a “Cinderella” we have this year.  If you bet on UNLV this season with any regularity, you most likely cashed in. Behind their guard oriented attack, the Rebels are an impressive 20-11 ATS this season.  As an underdog they covered in 8 out of their ten games which isn’t surprising since they are 52-30 ATS as a ‘dog since 1997. The Rebels have been a consistent cover during the month of March as well.  This March they are 6-0 ATS, 11-3 ATS over the last three seasons and 24-11 since 1997. Their impressive ATS trends don’t end there; versus teams with a winning record they are 15-6 ATS this season and 41-21 over the last three seasons.  Although Oregon hasn’t been as generous to gamblers as UNLV this season, they have been covering consistently as of late.  There is no question that they are playing their best ball of the season having won their last 8 straight up (SU) by an average of 14.5 points. Not surprising they covered in 7 of those games.  It is interesting to note how similar these teams are in regards to scoring and scoring defense. UNLV averages 75 PPG while giving up 66.5 PPG and Oregon scores 75.8 PPG while yielding 65.5 PPG.

East

#6 Vanderbilt vs. #2 Georgetown

“Hoya Paranoia” is officially back! After a decent start, Georgetown has rolled through the second half of the season.  Over their last 18 games, they are 17-1 SU.  They have definitely improved ATS as the season has progressed as well. After opening the season 1-4-1 ATS, the Hoyas have covered 78.3% of their games.  With their great interior play of Jeff Green and Roy Hibbert, the Hoyas as a team shoot 50.5% from the field.  Like the Georgetown teams from years ago, they also excel on defense.  Hoya opponents averaged only 56.8 PPG on 38.2% shooting from the field and an extremely low 30.4% from beyond the arc.  The last stat could be of some concern to Vanderbilt considering they shoot 37.7% from long-range.  Ranking second to last in the SEC in rebounding margin, Vanderbilt will have its work cut out for them against the Hoya trees. As far as covering is concerned, Vanderbilt has been almost a “sure thing” (7-1 ATS) versus good defensive teams that allow less than 64 PPG.

#1 UNC vs. # 5 USC

The Tar Heels are as talented and as deep as any team in the country.  Going ten deep and chock full of HS All-Americans, UNC averages 86.1 PPG and scored 100+ seven times.  Led by All-American forward, Tyler Hansbrough (18.6 PPG 7.9 RPG) UNC has a very balanced attack which can kill you on the inside as well as on the perimeter.  UNC only real concern is their youth as eight of their rotation players are either sophomores or freshmen.  UNC was a reliable cover this season going 20-13 ATS.  An intriguing covering trend for the Tar Heels in recent years has been how they fared after non-conference games.  This season they are 11-3 ATS after non-conference games and over the last three seasons they are 31-13 ATS.  USC is also a pretty deep team which is loaded with swingman types.  An match-up to keep an eye on will be freshman forward Taj Gibson (12.1 PPG, 8.6 RPG) as he squares off against the AA Hansbrough.  USC has been a covering machine this season achieving a 21-10 record ATS.  They have thrived in the underdog role, having covered 10 out of 12.  When playing a team with a winning record, the Trojans are an incredible 20-6 ATS. Keep in mind, USC dedicated their season to former star to Ryan Francis who passed away before the season so as they get closer to the ultimate goal, emotion could definitely be on their side.

With Friday -105 juice on Basketball betting, MySportsbook.com is the place to bet on all of the “March Madness” action.  Don’t forget to monitor who the public is backing at this sportsbook “Betting Trends”.  By doing so, you have the best chance of predicting a possible line change, thus getting the best value for your wager.

To bet on March Madness games this online sportsbook accepts credit cards

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